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From Bud to Boardroom | Season 1, Episode 3: Brewing a New Category – Crafting THC Beverages in Connecticut

September 3, 2025

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Sarah A. Westby

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860.251.5503

swestby@goodwin.com
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In Episode 3 of From Bud to Boardroom, Shipman partner Sarah Westby talks with Gordon Whelpley, founder and CEO of Float House, Connecticut’s first non-alcoholic, hemp-infused beverage manufacturer. With deep roots in the brewing industry, Gordon shares how he transitioned from beer to cannabis, the regulatory headaches of launching a new product category, and why legislative advocacy is essential for growth. From licensing challenges to creative formulations, this episode offers an inside look at how Float House is redefining how we think—and drink—cannabis.

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  • Employment and Labor

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  • Cannabis
  • Food and Beverage

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